Kit vs beehiiv in 2026: Which Newsletter Platform Fits?
Compare creator email and newsletter-first publishing using current official plan limits.
Quick verdict: choose Kit when email automation, forms, landing pages, and creator products are central. Choose beehiiv when the newsletter itself is the publication and built-in newsletter growth or monetization features matter. Compare current plan limits before importing an audience.
Is ConvertKit now Kit?
Yes. The platform is now branded Kit. This page retains its established URL but uses the current product name in the content.
Current free-plan difference
| Platform | Documented entry plan | Important qualification |
|---|---|---|
| Kit | The Newsletter plan documents up to 10,000 subscribers, unlimited sends, forms, and landing pages. | It includes a Kit-managed recommendation slot and only basic automation; paid tiers unlock more. |
| beehiiv | The Launch plan lists up to 2,500 subscribers with newsletter, website, and basic audience features. | Ad Network, advanced automation, and other monetization tools are associated with paid tiers. |
Sources: Kit’s Newsletter plan documentation and beehiiv’s pricing page.
Choose Kit when
- Email is one part of a broader creator business.
- You need forms, landing pages, sequences, tagging, or creator products.
- You accept the entry plan’s recommendation placement and automation limits.
Choose beehiiv when
- The newsletter and its hosted web publication are the main product.
- You expect to evaluate built-in referral, ad, boost, or paid-subscription features.
- The subscriber limits and feature tier fit your near-term growth plan.
Before committing
Test deliverability controls, export options, sender-domain setup, segmentation, automation, accessibility of signup forms, and the exact cost at your expected subscriber count. Neither platform guarantees audience growth or revenue.